Are you considering starting a business on Etsy? Are you confused about what to sell on Etsy? This article is for you.
Etsy is a popular online marketplace for handmade and vintage items. Opening an Etsy shop offers a lucrative and fulfilling opportunity for those exploring side hustles or transitioning to e-commerce. The top sellers on Etsy make from $20,000 to $40,000 per month on average (June 2023). Isn’t that fascinating?
A typical question when starting an Etsy shop is, “What should I sell on Etsy?” With its wide range of categories and countless opportunities, it’s crucial to determine the right and trending products to sell on this platform. One benefit of selling trending items is that you can increase your add-to-cart rate which determines whether you are gaining or losing your potential customers.
In this article, we will explore various categories and provide a detailed guide on what to sell on Etsy with keywords and examples to maximize your chances of success.
1. Jewelry: Sparkling Creations for Style Enthusiasts
Jewelry continues to be one of the top-selling categories on Etsy. From delicate necklaces and statement earrings to personalized bracelets and handmade rings, the possibilities are endless. Consider unique materials, such as gemstones, resin, or recycled metals, to create eye-catching pieces that appeal to a broad audience.
Sub-categories for Jewelry:
The trending sub-categories for Jewelry on Etsy are Earrings, Necklaces, Rings, and Bracelets.
Top Keywords for Jewelry Category on Etsy:
Understanding the top jewelry keywords on Etsy serves two purposes. Firstly, it allows you to select the specific types of jewelry to sell that align with your skills and interests. Secondly, these keywords play a crucial role when naming and listing your products effectively.
Jewelry, Jewelry box, Jewelry for him, Jewelry stand, Jewelry set, Jewelry dish, Jewelry holder, Jewelry organizer, Jewelry tray, Jewelry bag, Jewelry making, A jewelry men, Jewelry ashes, Jewelry armoire, Jewelry art, Jewelry Accessories, Jewelry art framed, Jewelry armoire white, Jewelry aesthetic, Jewelry and flowers, Jewelry and wood, Jewelry armoire freestanding, Jewelry alt, B jewelry, Jewelry box travel, Jewelry beads, Jewelry box custom, Jewelry box for girls, Jewelry bracelet
How to Name Your Jewelry Products on Etsy
When it comes to ranking your products, Etsy SEO is also important. While writing product names and tags, it is important to name them according to the qualities and features it has got. Try to think from the perspective of a buyer and incorporate the trending keywords. Never miss a feature of the product that differentiates it from other competitors.
Example: Handcrafted sterling silver earrings featuring intricate filigree designs.
2. Art & Collectibles: Express Your Creativity
Etsy is a treasure trove for art lovers and collectors alike. Whether you specialize in paintings, prints, sculptures, or mixed media artwork, this category allows you to showcase your artistic talent. Unique and original pieces tend to attract passionate buyers looking for something truly special.
Sub-categories for Art & Collectibles:
The top sub-categories for art and collectibles are prints, sculpture, painting, glass art, drawing and illustration.
Top Keywords for Art & Collectibles Category on Etsy:
Art and Deco Ring, Art and Doll, Art as Gifts, Art and Frame, Art and Collectibles, Art and Glass, Art and Craft, Art Apron, Art and Digital, Art and Decor, Collectibles dolls, collectibles plates, collectibles figurines, collectibles art, collectibles toys, collectibles display case, collectibles teapots, collectibles Lennox, collectibles beanie babies, collectibles Blanton’s Bourbon bottles, collectibles box, collectibles glass, collectibles glassware, collectibles Kevin, collectibles memories porcelain doll, collectibles old coins, collectibles rocks, collectibles spoons, collectibles stamps, collectibles shelf, collectibles stand, collectibles shelves, collectibles stickers, collectibles vintage, collectibles wall display.
How to Name Your Art & Collectibles Products on Etsy
Example: Vibrant acrylic paintings depicting mesmerizing landscapes and abstract concepts.
3. Home & Living: Decorate with Distinctive Designs
For those with a flair for interior design, the Home & Living category offers immense potential. Create handmade home décor items such as pillows, wall art, candles, or furniture that bring personality and charm to any living space. Consider utilizing sustainable materials and incorporating eco-friendly practices for added appeal.
Sub-categories for Home & Living:
The home and living sub-categories on Etsy are Outdoor & Gardening, Lighting, Storage & Organization, Home Decor and Bathroom.
Top Keywords for Home & Living Category on Etsy:
home art, home alone, home bar, home bar accessories, home bar sign, home bar decor, home binder, home bar gifts, home birth, home bottle opener, home bar shelves, home brew, home bar flags, home cards, home cinema, home candle, home corner bar, home cushion, home crafts, home clean routine, home cleaning spreadsheet, home cinema sign, home cleaning checklist, home communion set, home decor, home decor and gifts, home decor personalized wooden daffodils, home decor candle, home decoration, home decor wall art, home decor rug, home decor signs, home decor prints, home decor items, home decor books, living room decor, living room wall art, living room rug, living room prints, living room furniture table koi resin, epoxy table, living room furniture, living room art, living room, living wall, living stones, living room lamp.
How to Name Your Home & Living Products on Etsy
Example: Hand-painted bohemian-style ceramic plant pots that add a touch of whimsy to any room.
4. Paper & Party Supplies: Celebrate in Style
In a world where celebrations are cherished, selling paper goods and party supplies on Etsy can be a lucrative venture. From handmade greeting cards and custom invitations to party decorations and unique stationery, this category caters to individuals who appreciate the art of thoughtful celebration.
Sub-categories for Paper & Party Supplies:
Sub-categories for paper and party supplies are Greeting Cards, Stationery, Gift Wrapping, Party Decor, Party Favors and Games.
Top Keywords for Paper & Party Supplies Category on Etsy:
paper anniversary gift, paper anniversary, paper art, paper anniversary gift for him, paper and beads, paper airplane, paper anniversary card for husband, paper bags, paper butterflies, paper box, paper ballards, paper beads, paper bunting, paper bookmark, paper bouquet, paper boat, paper clips, paper cups, paper confetti, paper coasters, paper clip necklace, paper cracker hat, paper cufflinks, paper ceiling lamp, paper dolls, paper dragon, paper decorations, paper dragon puppet, paper doll printable, party bags, party favors, party bag fillers, party decorations, party favors, party dress, party hats, party invites, party accessories, party animals birthday invitation, party animal hats, party animal birthday decor, party bags for kids, party boxes, party bag stickers, party backdrop, party bags for girls, party bag sweets, party bag ideas, party balloons, party banner, party cups, party cones, party cards, party candle favors, party clipart, party crackers, party crowns, party clutch, party clothes, party costumes.
How to Name Your Paper & Party Supplies Products on Etsy
Example: Intricately designed laser-cut wedding invitations featuring delicate floral motifs.
5. Weddings: Crafting Unforgettable Moments
Weddings are significant life events, and couples often seek personalized and handmade touches to make their special day memorable. If you have skills in creating bridal accessories, wedding favors, or custom wedding gifts, the wedding category presents an excellent opportunity to tap into this market.
Sub-categories for Weddings products:
The top sub-categories for Weddings on Etsy are Decorations, Gift and Mementos, Clothing, Accessories and Jewelry.
Top Keywords for Weddings Category on Etsy:
weddings anniversary card, weddings abroad, weddings abroad card, weddings abroad favors, weddings bands, weddings bands for men, weddings board, weddings baskets, weddings books, weddings bathroom baskets, weddings board sign, weddings by glam, weddings baby, weddings by Eloise, weddings bandanas for dogs, weddings cards, weddings cake topper, weddings cakes, weddings coat hangers, weddings card digital, weddings Crocs, weddings cards for printing, weddings card envelopes, weddings dress, weddings decor, weddings decorations, weddings digital, weddings daughter card, weddings date sticker.
How to Name Your Weddings Products on Etsy
Example: Handcrafted bridal hairpieces adorned with Swarovski crystals and freshwater pearls.
6. Craft Supplies & Tools: Empower Fellow Artisans
Don’t overlook the potential of catering to fellow Etsy sellers and craft enthusiasts. By offering high-quality craft supplies and tools, you can support their creative endeavors while building a profitable business. Consider providing unique or hard-to-find materials, ensuring they meet the standards of discerning artists.
Sub-categories for Craft Supplies & Tools:
The major sub-categories for craft and tools are Home and Hobby, Jewels and Beauty, Sewing and Fiber, Sculpting and Forming, Paper, Party and Kids and Visual Arts.
Top Keywords for Craft Supplies & Tools Category on Etsy:
a crafty little bear, a crafty concept, a crafty monkey, craft and supplies, craft and a cuppa, craft aluminum wire, craft and felt, craft and bows, craft and crochet, craft apron, craft advent calendar, craft adults, craft and create, craft as a brush, craft bag, craft box, craft beer, craft beer glasses vector, craft beads, craft by cat, craft blanks, craft beer glass, craft buttons, craft butterflies, craft beer card, craft cat, craft card, craft clip art, craft cabinet, craft cabinet plans, craft cabin, craft cupboard, craft cotton company, craft corner, craft crochet, craft charms, tools box, tools belt, tools bag, tools storage, tools SVG, tools patch, tools card, tools pouches, tools croc charm, tools PNG, tools accessories, tools brander, tools biscuits, tools birthday decoration, tools box cookies.
How to Name Your Craft Supplies & Tools Products on Etsy
Example: Handcrafted wooden knitting needles made from sustainably sourced timber.
7. Clothes and Shoes: Make a Fashion Statement
When it comes to selling on Etsy, the category of clothes and shoes offers a fantastic opportunity to showcase your fashion sense and creativity. From unique apparel pieces to handmade footwear, this category allows you to make a fashion statement while attracting style-conscious buyers. Let’s explore how you can excel in selling clothes and shoes on Etsy.
Sub-categories for Clothes and Shoes:
The trending sub-categories for clothes and shoes are Women’s, Men’s, Kids’ and Baby, Bags and Purses.
Top Keywords for Clothes and Shoes Category on Etsy:
clothes airer, clothes aesthetic, clothes and fabrics, clothes aires, clothes and shoe rack, clothes bundle, clothes baby doll, clothes baby boy, clothes crochet, clothes clips, clothes cute, clothes cupboards, clothes clip art, clothes crochet, clothes clipart, clothes chest, clothes cabinet, clothes cheap, clothes cover, clothes drying rack, clothes drawer labels, clothes dolls, clothes dividers, clothes dryer, clothes embroidery pattern, clothes embroidery, shoes rack, shoes storage, shoes bench, shoes cabinet, shoes laces, shoes charm, shoes women, shoes clips, shoes men, shoes bag, shoes and bags, shoes accessories, shoes and matching bag, shoes anime, shoes Air Jordan, shoes Air Force Ones, shoes air, shoes AF1, shoes Adidas, shoes box, shoes box template, shoes boots, shoes baby, shoes birthday card, shoes boy, shoes boot, shoes bags set, shoes buckle extender, shoes cupboard, shoes custom, shoes coat rack, shoes clipart, shoes cleaner, shoes canvas, shoes chunky, shoes costume.
How to Name Your Clothes and Shoes Products on Etsy
Example: Hand-sewn floral-printed maxi dress with intricate embroidery details.
8. Toys and Entertainment: Unleash the Fun
When it comes to selling on Etsy, the category of toys and entertainment opens up a world of imagination and joy. Whether you specialize in handmade toys, personalized games, or unique forms of entertainment, this category offers endless possibilities to captivate both children and adults. Let’s delve into the realm of toys and entertainment on Etsy and discover how you can create products that bring smiles and laughter.
Sub-categories for Toys and Entertainment:
Toy and entertainment sub-categories are Toys and Games, Electronics and Accessories, Books, Music and Movies, etc.
Top Keywords for Toys and Entertainment Category on Etsy:
toys adult, toys and games, toys and knitting, toys all ages, toys box, toys basket, toys bag, toys box names, toys boys, toys but girls, toys baby, toys by Polina, toys baby girl, toys band, toys boy, toys car, toys car storage, toys crochet, toys chocolate, toys chocolate gift, toys cake, toys charms, toys dog, toys dinosaur, toys duck, toys ducks, toys eyes, toys Elvis, toys for car, toys for 1-year-old, toys for 2-year-old, toys for rabbits, toys for cats, toys for dogs, toys for horses, toys for boys, toys for 2-year-old girl, toys for two-year-olds, toys for adults, toys girl, toys garage, toys greyhound, toys gift, toys hammock, toys hamper.
How to Name Your Toys and Entertainment Products on Etsy
Example: Wooden stacking blocks with numbers, letters, and pictures, helping children develop counting, alphabet recognition, and motor skills.
When it comes to deciding what to sell on Etsy, it’s essential to choose products that align with your skills, passion, and market demand. The aforementioned top-selling categories and trending keywords offer a starting point to explore the vast possibilities available on Etsy. Remember, creating unique, high-quality items and delivering exceptional customer service will help set your Etsy shop apart from the competition. With dedication and creativity, you can turn your hobby into a successful Etsy business venture. Happy selling!