Recommendation Letters: Types, Importance and How to Get One

Remember the time when you were applying for college or grad school and recommendation letters were required? Well, references can be just as useful when seeking a job and are…

The 7 Elements of a Business Plan

“If you fail to plan, you are planning to fail” -Benjamin Franklin Creating a thorough business plan for a new or evolving venture is essential. A convincing blueprint is a…

How to Write an Effective Business Plan

Why do you need to write a business plan? Well, for starters, an effective business plan can help you acquire funding from investors and banks because it demonstrates that you have done some research and thought about marketing,…

6 Ways to Avoid Common Accounting Mistakes

Everyone knows how important it is for a business to maintain best practices for company finances. While faults in customer service or marketing can hinder your business, accounting mistakes can stunt your growth and leave your company…

How to Start a Successful Bakery

Do your family and friends incessantly ask you to bring those delicious cupcakes to get-togethers? Are your brownies the talk of the town (in a good way)? Do you make…

How to Start a Construction Company

So goes the popular saying, “It all starts from the ground up.” This is especially true when starting a construction company. While you may think it’s necessary to be a…

Vibrant Marketing: Choosing the Best Brand Colors

There are many elements to figure out when building your brand. But when it comes to creating visual assets used to promote your brand, color should be a big consideration.  Colors…

How to Start a Brewery? Brewery Business Checklist

Brewing beer often begins with a home-brewing kit and slowly ferments into a passionate hobby. Being able to convert this hobby into a career is an intoxicating prospect for many,…

How to Beat Your Lower-Priced Competitors

When rival companies step on your toes by offering the same product for a lower price, the easiest solution is to match their number or go even lower. But that’s…

6 Easy Ways to Increase Customer Retention

Keeping your customers happy—and therefore loyal—is key to any long-term business success. It takes much less time, effort and resources for you to encourage repeat business than to try and cultivate…

Why It’s Important to Hire Slow and Fire Fast

Whether you’re a business owner or executive looking to hire your first employee or your 50th, you’ve probably heard the popular catchphrase, “Hire Slow, Fire Fast.” This mantra, which has…

Someone Shared Their Trust Wallet Key in a Message [Scam Alert]

Have you got a direct message on your social media platform like Facebook, Twitter, Instagram, or Telegram where the sender reveals their trust wallet key and asks for assistance in…

What is a Key Performance Indicator (KPI)?

A key performance indicator (KPI) is a metric that shows how well you accomplish an important business goal. KPIs help you assess how well you’re doing at achieving specific goals.…

4 Different Types of Market Research to Fuel Marketing Strategies

Every effective marketing plan is built on solid market research. It’s the only way to have a deep understanding of your market, clients, and rivals. Every market research operation, in…

The Four Types of Market Segmentation

We already discussed what market segmentation is and how it may help you understand your clients, pinpoint needs in your market segment, and work out how to effectively satisfy those…

Market Segmentation – Definition, Importance and Strategy

The first step of any marketing campaign is to identify the target customers. However, a group of target customers does not effectively communicate the relevant information useful for the marketers.…

Why Location Matters So Much in Real Estate

Real estate is an important asset for any business to have. It is the most important investment that a business can make. The location of a property matters a lot…

Benefit Segmentation – Definition, Advantages and Examples

For every campaign, marketers are constantly attempting to provide an answer to one fundamental question: what do our customers want? Naturally, not every buyer has the same preferences. Because of…

16-Point Business Idea Checklist for Startups and Entrepreneurs

A business idea checklist for evaluation and decision-making might be helpful for someone who wants to validate a business idea and has to convince partners or authorities of its viability.…

How Much Time Do Your Employees Really Waste at Work?

We all do it from time to time. We get bogged down by busy work in the office, open up a private browser and check up on local sports news.…

Difference between Sales and Marketing

In the world of business, sales and marketing are two terms that are usually used together and sometimes even interchangeably. While both are primarily aimed at the purpose of increasing…

Difference between Recruitment and Selection

The process of employment is a rather long process that will require several steps and phases to be completed. Recruitment and selection are the two crucial aspects of employment that…

What is the difference between SEO and PPC?

When you are dealing with competition in your online business, you may need search engine optimization (SEO) and pay-per-click (PPC) to be part of your internet marketing. Both PPC and…

Key Difference between Trademark and Copyright

The main reason there are things such as trademarks and copyright is that every work or idea needs to be protected at all costs. Trademark and copyright are used to…

Difference between Merger and Acquisition

Merger and acquisition are very well-known terms that are used when people are talking about companies and organizations. Merger and acquisition are both processes of corporate restructuring. Both are defined…

Difference between Savings and Current Account

If you have a bank account, you must have heard the terms “saving account” and “current account”. The majority of us are unsure of what these are and how they…

Difference between Debit and Credit Card

Though the debit card is your debit money and credit card is your credit money, let’s drill down the exact differences between a debit card and a credit card. What is…

What is the difference between Management and Leadership?

Identifying the difference between management and leadership It has always been suggested by studies and research that management and leadership must go hand in hand for better organizational structure, but…

One Person Company (OPC) vs Private Limited Company – Difference

A one-person company refers to a business with just one member. A firm with just one shareholder among its members is an OPC. A private limited company is a type…

Budgeting vs Forecasting: What’s the Difference?

Before understanding the relationships and differences between budgeting and forecasting, let’s understand the meaning of these terms. Definition of Budgeting Budgeting means the projection of a comprehensive and coordinated plan,…

What is Budgeting? Definition, Features, Purpose and Importance

Budgeting means the projection of a comprehensive and coordinated plan, expressed in financial terms, for the operations and resources of an enterprise for some specific period in the future. It…

7 Situations Where and Why You Need a Formal Business Plan

Is it true that you need a formal business plan before you start your new business? Well, the answer is not a simple yes or no, but instead depends on…

Different Types of Business Entities in the United States

There are several types of business entities recognized by the United States. Each type offers certain benefits to companies and industries. Some offer tax benefits, while others offer liability protection,…

How To Give A Good Interview – 11 Tips

Anyone can give a good interview — here’s how. There are those who are naturally glib. Whether they’re at the office party or in front of a camera, speaking their…

The Best Way to Quit Your Job

Changing jobs is one of the most stressful events. That’s why it’s no surprise that many people keep jobs that serve no purpose other than to pay the bills. But…

How to Find and Work With a Mentor – 7 Steps

Dozens of people have a common question, “How can I find a mentor to help me with my business?” This is a common request because not everyone has a sister…

How To Start A Nonprofit in 6 Steps

Do you have a passion you want to launch? Consider starting it as a nonprofit. When people launch businesses, they often incorporate “giving back” into their launching endeavor. Whether creating…

5 Ways to Increase E-Commerce Sales with Low Effort

If you own a business with an e-commerce platform or are considering starting one to further share your product or service, and don’t feel like it is hitting its full…

How to Hire Freelance App Developers for Your Business

With an app developer who understands and supports your business goals, you will soon enter a new world of mobile commerce that will take your business to the next level.…

How to Create a Brand Identity: A Step-By-Step Guide

Brand identity is one of the most effective strategies that businesses of any size can use to gain a competitive edge. In today’s digital world, if a business doesn’t have…

What is Contextual Targeting? How It Works (in 5 Steps)

Your ads don’t do any good if the intended people don’t see them. Contextual targeting is all about serving relevant ads to the right people. When it comes to paid…

12 Best Low-Cost Small Business Ideas with Low Investment

Consider these low-cost small business ideas if you want to start a business but are short on funds. It could be a brilliant idea to dabble in entrepreneurship in your…

How is a limited liability company (LLC) taxed?

There are many different scenarios that affect how an LLC is taxed and this can get complicated. But in general, the IRS treats an LLC like a sole proprietorship or…

20 Useful Tools for Conducting Market Research

Entrepreneurs from YEC discuss their favorite market research tools and why you should be using them. In the modern age, we have a lot of tools that can offer us…

17 Options for Automating Marketing for Better ROI

There are a number of tools and processes marketing experts use to make marketing easier. In the digital age, a company not tapping into automation is losing time and productivity.…

17 Best Websites for Finding Top Talent – Valuable Outsourcing Resources

These websites can help you locate fresh talent as your business grows. Alongside the boom in freelancing talent, there has been a change in how companies approach the idea of…

18 Best Apps for Managing Remote Teams

Entrepreneurs highlight the features and tools that help them stay updated on their teams’ efforts. Remote working isn’t anything new. Many businesses have been leveraging the power of remote workers…

15 Expert-Recommended Tools to Improve Your Programming Skills

Programming is in high demand in today’s digital-first world. Try these tools, courses and platforms to kick-start your team’s learning. Today’s world is all about technology, which means people who…

How to Pitch Investors: 6 Tips for Pitching Your Business Idea

Create a compelling quick pitch in advance of unexpected meetings with investors. Did you hear about the consultant that ordered an UberPool and the other passenger who turned out to…

Five Essential Email Marketing Lessons for Startups

There are more than 30 million small businesses across the United States. That means any startup entering the market faces some serious competition, especially in crowded sectors.  An effective marketing…

How to Attract a Venture Capitalist’s Investment

Every day, someone comes up with a great idea that they think could make them some money. Some of the time, these ideas are good enough to get off the…

5 Legal Tips for Entrepreneurs While Starting a Business

There’s a lot to think about when you’re starting a business. You need to create a business plan, get a small business loan, raise enough capital, figure out all of…

Weighted Average Cost of Capital (WACC)

The average cost of a particular fund can be used to define the cost of capital, which is the total composite cost of capital. The term “weighted average cost of…

Equities vs Bonds

There are two options open to you if you decide to invest in a company: equity (commonly known as stocks or shares) and debt (also known as bonds). Firms issue…

Statement of Shareholders Equity

The statement of shareholder equity may also be referred to as a statement of stockholders’ equity. A statement of owners’ equity or a statement of shareholders’ equity are other names…

Operating Working Capital

Operating current liabilities minus Operating Current Assets is referred to as Operating Working Capital. When assets or liabilities are employed in the regular course of business or if they don’t…

Internal vs External Recruitment

Internal and external recruitment are components of the HR procedures that businesses employ to surround themselves with the talent they need for their development. Still, they do not live up…

Where to Find Funding for Your Small Business

When most people think about starting and financing a small business, they probably think of bank loans. However, since the recent financial turmoil, banks have tightened their lending belts, making it…

Getting a Business Loan After Bankruptcy

Running a small business after bankruptcy can be difficult, especially because it can stay on your credit history for as long as seven to ten years. Just because you had a bankruptcy…

4 Types of Commercial Mortgages

A commercial mortgage can be the right solution for helping you buy or update your business real estate. Once you secure your funding, it’s time to decide what loan terms…

Traditional Bank Loan vs. Peer-to-Peer Lending

Peer-to-peer (P2P) lending has swept through the small business financing scene over the past few years, quickly stepping up to loan money where many banks have backed away. While P2P loans…

Peer-to-Peer Lending

What is Peer to Peer Lending? Peer-to-peer lending, also known as social network lending, allows borrower members to borrow money through personal loans, and lenders fund these loans by investing in…

4 Funding Options for Would-Be Entrepreneurs

So, you’ve got a million-dollar idea, but you aren’t sure how to start funding your entrepreneurial dreams. Access to capital is the largest problem for early-stage entrepreneurs, followed by access…

4 Sources of Working Capital

Most small businesses at some point or another will need more working capital than the company itself can supply. Fortunately, there are several resources available to small business owners that can provide…

5 Things Investors Want to Hear From You

Pitching your company to angel investors or venture capitalists can be intimidating, especially when the fate of your start-up small business rests in their hands. In preparing your presentation, keep in mind…

Moving From Idea Stage to Seed Money

Every new small business takes time to get off the ground. Data published by Intuit, says that 60 percent of entrepreneurs spend six months in the thinking, researching and planning stage…

3 Ways To Manage Working Capital Better

How well you manage your small business’ working capital is a good sign of how well things are going for your firm in general. A company that can keep its accounts payable…

Understanding the Funding Stages of Business

Starting a business and bringing it successfully to maturity requires lots of cash. Fortunately, it does not all have to be provided by the business owner. As a business grows,…

Good Debt vs Bad Debt – When to Take Business Debt?

Funding is often a major issue for startups and newer small businesses. Several loan programs are available to help entrepreneurs get the cash they need to finance the operating cycle, but…

Debt Service Coverage

In residential lending, the lender determines how much a borrower can afford by calculating his debt-to-income ratio – how much total monthly debt he has divided by his total monthly…

Financing for Multi-Unit Franchising

The franchise business model has been around for at least the past 80 years—a very successful way to bring the same services and goods to people across large areas. In…

Features of Asset-Based Lending

Small business loans from traditional lenders may be one of the most recognized forms of business funding, but they are certainly not the only way for firms to secure much-needed financing. Asset-based…

How to Find the Right Lender for Your Business Loan?

Most small businesses will need loan financing at one point or another, and local banks and credit unions can close that gap in funding. But finding the right lender can be tricky.…

Hosting Fundraising Events to Finance Your Non-Profit Business

Business loans are not the only path to steady cash flow for non-profits. Among the many different ways to finance a non-profit company is to host a fundraising event. While this requires a…

3 Commercial Loan Blunders to Avoid

Small businesses often need commercial real estate loans to purchase property for their company. These mortgages can also be used to refinance existing loans or to get funding to redevelop…

Small Business Loans and Venture Capital – Comparison – Pros and Cons

After the initial startup phase, most small companies will come to a point where they need a blast of cash to keep business flowing on an upward trajectory. It may…

How Much Money Does Your Startup Need?

Once you have struck upon your big idea for a business and made a plan for how to begin, the next step is to raise up enough cash to get…

How To Finance Your Business in Between Big Payments

Many small businesses contract with large companies that take the full 120-day limit to pay their bills. The result is that small firms often come up short in terms of…

Does a High APR Loan Make Sense for Your Company?

So-called alternative lenders in the small business lending market have been growing exponentially since the financial crash, filling a gap in available credit when traditional lenders cut back on business…

Most Popular Methods of Business Financing from A to Z

Starting and running a business requires capital. The source of that capital can be variable depending on which stage a business is in. Below is a quick rundown of the…

Top 4 Reasons to Refinance Your Commercial Mortgage

Business owners can refinance their commercial mortgage loans in many different ways to improve their financial outlook. Here’s a look at some of the most popular reasons to refinance a commercial mortgage:…

3 Ways to Make Sure Your Business Won’t Run Out of Cash

Every start-up begins with enthusiasm and energy, but unfortunately, a business cannot survive on optimism alone. Having enough working capital is at the heart of successful firms. In fact, according to Bloomberg,…

Does Your Business Need a Loan or a Line of Credit?

When it comes to growing or sustaining your business, outside help is often needed to provide the required cash. Traditional lenders offer two helpful products for business owners: business loans and business lines…

Opening Up a Business Line of Credit

Small businesses, especially start-ups, often suffer from gaps in their working capital. New companies often do not have the cash to stay afloat between buying inventory and collecting on their first…

How to Better Manage Your Working Capital?

Having the necessary cash on hand for day-to-day operations is key to the success of any small business. It can be a fine balance to keep enough working capital in between the…

What Venture Capitalists Really Want to Know About Your Company

One potential way to finance your small business’ growth is to connect with a venture capitalist, someone who can not only provide working capital for the company but also business advice and expertise.…

Preparing Your Commercial Mortgage Application

If your business is ready to take the plunge and invest in its own commercial real estate, the biggest hurdle is often finding the funding. Lenders require very detailed documentation…

Funding a Small Business With Your 401(k)

In order to finance your new small business, you have used up your savings, tapped friends and family for cash and applied for traditional bank loans and even a home equity loan.…

How to Speak the Language of Venture Capitalists?

If you are trying to secure business funding from one or more venture capitalists, it is important to speak their language. VCs may use a variety of jargon and slang that you will…

Can a Business Credit Card Clean Up Your Records?

Perhaps your small business has only used credit cards as an emergency form of funding. Or maybe you worry that the interest rates are too high. Yet managed correctly, business credit…

How to Fundraise for Non-Profit Organizations?

Finding funding is the main priority of most new small businesses, and fundraising is often the focus of non-profit organizations. There are many ways to fundraise, but the key to success is…

The Ups and Downs of Equipment Leasing

Paying for business equipment upfront is often too much for many small firms to handle. Yet almost every small business needs equipment, whether it’s computers, machinery, or even an office…

Finding Funding for the Expansion Stage

Getting past the start-up phase in any small business is a major accomplishment. But it is no time for resting on one’s laurels either. Expanding an established business means finding…

3 Ways To Start a Business with Bad Credit

Finding funding for a small business startup can be a difficult challenge. And if your personal credit score is less-than-perfect that process can seem even more grueling. It is definitely not impossible…

How Rising Interest Rates Affect Small Business Loans

Mortgage interest rates have been at or near record lows for the past several years, but experts are predicting that rates will see definite increases this year. As mortgage rates…

4 Reasons To Get a Line of Credit Before You Need It

Your small business is doing well – you have enough cash on hand to cover expenses, and sales are increasing. Getting a small business loan may be the last thing on your…

Does Your Company Have What an Angel Investor Wants?

Your start-up or newer small business needs cash to get off the ground. Attracting the capital you require is no easy feat. Among the many sources, you can try are…

What to Do When Investors Say ‘No’

Raising money for small business start-ups is typically one of the most important but also one of the most daunting tasks for entrepreneurs. Bank loans and angel investors are often sought-after forms of business…

How Your Burn Rate Affects Your Bottom Line

Whether your business is just starting up or gearing up for a round of venture capital, your ‘burn rate’ is an important number to understand and manage. It can help you…

Let the Internet Save Your Small Business Money

When it comes to saving money and freeing up working capital, the Internet can be a small business owner’s best friend. Going online can help with everything from cutting costs to saving time…